Trend: Trousers

Jeans are over, you hear me, over.  For once the boys are leading the way with this trend. These days you are more likely to see boys wandering around in sand coloured chinos than you are jeans, and be prepared for more of the same, cordaroy skinny trousers have just hit down in Topman and River Island- men in cords are marching on the horizon.

But I digress, all summer long coloured skinny jean-trousers have been popping up all over the high street slowly weaning us off the same old boring blue denim. For AW11 there is a plethora of trousers, proper trousers, to choose from in gorgeous deep colours. I like them tight, skinny and rolled up 7/8s then worn with brogues or creepers, but you can style yours however you want.

I have some black ones from M&S I’ve been living in for the past two weeks. They make me feel like Audrey Hepburn or Coco Chanel, sporty and effortlessly chic.

There is also a shape to suit everyone- Capri, Cigarette, Peg-Leg, Chino and Pleat Fronts all offer variation on the skinny coloured trouser theme.

Over before it started?

Tesco and Asda's Flying Jackets

Topshop's Flying Jacket

Burberry's Flying Jacket

Flying jackets are everywhere- from full page pictures in Stylist magazine to the front cover of Vogue’s October supplement. On every single trend report/ must have and high street store’s home page. When Topshop’s first flying jacket drop hit two weeks ago, they sold out in a matter of hours and were trading hands for double the price on EBay the same day. From the moment Burberry sent them down the catwalk in February the seemingly unanimous decision was taken that they were to be A/W 10’s MUST HAVE.

Unfortunately, the temperature has not dipped below 15 degrees and I am already bored, yes that’s right, bored of them. I have reached shearling lined aviator jacket saturation point, and its not even mid September. If I wanted one in February, I don’t now, and you know why? Florence and Fred at Tesco and George at Asda have theirs in store, the vintage stores have rails of the things, and every high street store worth mentioning has a version, and guess what? They are all the same, one for every budget, every women, no matter their income, all-walking round, looking the same. I feel for Burberry, I do- their key piece for A/W has been diluted, what should look new and exciting now looks tired, old and predictable.

The problem is, and I hate to say it, the democratisation of fashion. Before the days of live streamed shows, catwalk pics on Style.com, front row bloggers and endless real time tweets one had to wait until September to know what the trends were for Autumn- this year, by the time the magazines reported them, I knew them. And so did everyone else. Reaction had been monitored, focus groups taken and every buyer came to the same conclusion: Flying Jacket = Commercial Success.

I love that I have the opportunity to watch all the shows and see all the pictures from fashion week, I do- its just, where before I thought the British High Street maintained a safe distance from designer rip offs and trends, now I just see it as watered down, cheaper versions of the same thing, and it makes me sad.

P.S I am buying a grey or navy cape as this years winter coat. Hopefully with gold hardware.